Creative effects
Creative effects

On the bottom of the video creation screen, locate the effects icon on the left. Once inside the effects menu, TikTok divides creative effects into a few categories, including trending, new, interactive, editing, and beauty.

 Adjust clips
Adjust clips

The adjust clips feature helps you reorganize, cut, and even replace sections of your TikTok video with a new clip. This allows creators to edit within TikTok without the need for other editing apps.

Text on videos
Text on videos

Creators can add another layer to their videos by putting text on their videos. Consider creating intro cards to let the audience know what they’re about to see. Maybe add subtitles so viewers can understand your video if they have their sound turned off.

Voice-over
Voice-over

Voice-over is a simple tool creators can use to elevate their videos. Whether it’s a vlog, a recipe, or a DIY project, voice-over lets you tell your story over video.

 Voice effects
Voice effects

Speaking of voices, voice effects can change how your voice sounds in videos. Ever wanted to sound like you’re holding a megaphone? How about a robot? This is the tool for you.

 Adding transitions
Adding transitions

Transitions give creators another opportunity to impress viewers by cutting quickly between two shots. Creators can choose between several fun options, including turn off TV, which makes your transition look as if a scene is beginning or ending like a TV shutting off, or scroll, which makes your transition looks as if you’re scrolling from one shot to another.

Sticker pinning
Sticker pinning

You can also pin stickers and gifs to your videos. When you pin a sticker to an object in your video, the sticker will move around the frame attached to it. If the object then moves closer to the camera, the sticker also grows in size proportionally. Consider pinning stickers to your videos as a tool for storytelling.

Jump cuts
Jump cuts

A jump cut is when a shot is broken into two parts by a transition that makes the subject appear to abruptly move forward in time. Creators use them frequently because they can add a dramatic or dynamic flair to videos. Jump cuts are an easy way to make your video visually interesting.

Twists on trends
Twists on trends

Everybody loves a fun trend. While it’s a good idea to try a popular one, consider experimenting and putting your own unique spin on a trend. You could, for instance, adapt the trend to fit the type of videos you’re interested in creating.

Cinematography
Cinematography

Depending on what type of videos you make, consider experimenting with how you frame your shots. Whether it’s placing your phone in unique locations for point-of-view shots or shooting from different camera angles, try to give your audience something they haven’t seen before.

Plan your shoot
Plan your shoot

Before you shoot your videos, it’s almost always worthwhile to sketch out your production plan first. Consider how you want to edit your video in post-production. Perhaps think about things like the type of lighting you want or the transitions you want to attempt.

Camera tips
and tricks
Lighting,
Camera, TikTok